Today, one-in-five Americans finds his or her spouse via online dating websites, but according to Drexel researchers, marriage isn’t the only measure of success among people looking for love in cyberspace.
Rachel Magee and Christopher Mascaro, both second-year Ph.D students in The iSchool at Drexel, College of Information Science and Technology, and their advisor Dr. Sean P. Goggins, completed a study that takes a closer look at the success stories of online daters. Their results point toward a more accurate interpretation of why people decide to use online dating technology, why they choose a specific site and what they consider a successful online dating experience.

“We each had used online dating sites, and were both fascinated with how and why people use these services,” Magee said “We started to look at the research out there, and realized that what was missing was research into what constitutes successful online dating experiences. This is an extremely important part of most people’s lives, and we wanted to look at the big picture.” [continue reading…]